Your reps already hear what wins deals. Keep it.
We turn the calls and notes your team already produces into briefs, objection guides and battle cards, each line traceable to the conversation it came from.
A week in sales, before and after
- Mon 8:40Pipeline review opens on a stalled deal. The CRM note says “interested in the platform” and nothing else.The last three calls on the deal are tagged by objection, competitor and next step, with the quotes attached.
- Mon 11:15A rep asks the channel whether anyone has handled the security objection from a bank before. Two people reply from memory.The question goes to the call record and comes back with the four deals where it came up and how each was answered.
- Tue 9:00Prep for a key call means re-watching a fifty-minute recording to find one pricing exchange.A brief for the call lists the account's stated pains, open objections and who said what, with links to the moments.
- Wed 16:30A rep mentions a new competitor in standup. Someone means to tell marketing.The mention is tagged, the battle-card row is drafted, and marketing approves the change before it goes anywhere.
- Fri 15:00The weekly pipeline note is assembled by hand from the CRM, a spreadsheet and three Slack threads.The digest arrives on schedule with each figure linked to the record it came from.
What we build for sales teams
7 capabilities, each with its own page: the deliverables, the steps, and what is not promised.
Call and meeting intelligence
Sales and customer calls become a searchable record of pain points, objections and requests you can question across every call you have on file.
See the deliverablesTranscript tagging and classification
Call, interview and support transcripts classified against a taxonomy you approve, each tag linked to the passage it came from.
See the deliverablesCompetitor monitoring and battle cards
A standing watch on the competitors you name: pricing, positioning and product-page changes roll into a cited digest and refreshed battle-card rows.
See the deliverablesProspect and target-list building
Source-backed target lists from public signals — hiring, leadership changes, launches — validated and deduplicated before they reach you.
See the deliverablesICP and buying-committee development
A written ideal-customer profile and buying-committee map built from your own won, lost and churned accounts rather than a template.
See the deliverablesCompany knowledge base
One connected, searchable place for what your business knows, so new hires, sales and support get the same grounded answer.
See the deliverablesRecurring reports and digests
The weekly or daily summary someone assembles by hand today, delivered on a schedule to Slack or email with each figure traced to its source.
See the deliverablesWhat stays under your control
The promises that hold on every engagement, and the ones we do not make on this one.
On every engagement
- Outputs cite the document or conversation they came from, so a person can check before acting.
- A person approves anything that reaches a customer or writes to a system of record.
- Delivery is Slack, email or a document you own. Other channels are not offered.
- Fixed price, agreed before we start. Nothing numeric is published on this site.
The work runs on the TurnkeyGTM platform where it fits, and on plain software where it does not.
Not promised here
- Briefs and battle-card updates are drafts until a person approves them; nothing is written to your CRM without that step.
- We work from the transcripts and notes you already have. We do not set up call recording or buy contact data.
- Delivery is to Slack, email or a document you own. We do not promise other channels.
How an engagement runs
One call to scope it, one fixed price to approve, one build you can trust before it goes live, then a handover.
The full process- 1
Scope the work
A thirty-minute call on what your team does by hand every week, where the information lives, and who needs the output.
- 2
Fixed price, ROI up front
You get a written proposal with a fixed price and an honest estimate of the hours it gives back.
- 3
Build beside your process
We design and build the automation and run it next to the manual version until the outputs match and you trust them.
- 4
Hand over, keep it running
Documentation and runbooks so your team owns it.
Questions we get asked
Teams sales works with
Revenue: Sales, enablement, RevOps and support: the teams closest to the customer record.
Sales enablement
Keep the playbook, the battle cards and the onboarding material current from what reps hear, not from the last offsite.
Learn moreRevenue operations
Connect the record across CRM, calls and tickets so a figure in a report can be traced to the record it came from.
Learn moreProduct marketing
Keep positioning, battle cards and launch messaging current from the evidence, not the last workshop.
Learn moreTell us what your sales team does by hand.
A thirty-minute call is enough to know whether it is worth automating. Fixed price, agreed before we start.