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2 terms

PLG glossary

Product-led growth signals that connect product usage to revenue motion.

Product Metrics

Activation Rate

Activation rate measures the share of new users or accounts that reach a defined moment of initial product value.

FormulaP2
Qualification

Product Qualified Lead

A product qualified lead is a user or account that has experienced meaningful product value and shows signals that they may convert or expand.

DefinitionP1
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